MD & Co-Founder

James FitzGerald

Entrepreneur and engineer with background in EV, motorsports, aerospace and management. Bringing new vehicle technologies and operations to urban logistics.

Retail & Freight Logistics Specialist

Prof Alan Braithwaite, NED

Successful logistics and supply chain entrepreneur. Academic thought leader at Cranfield and Aston Universities. Published authority on retail logistics & Chair of Chartered Institute of Logistics Freight and Logistics Policy Group.

Commercial Lead

David Cockrell

Geospatial expert with 20+ years logistics data science, shaping strategies for Sainsbury’s, Tesco, ASDA, Coles, Walmart, Ocado et al.

Chairman

John Burton

Founder & Chair World Wise Foods. Leading figure in global grocery supply and sustainable fisheries policy development.

Head of Client Adaptation Strategies & Change

Dr. Fiona Maciver

Founder and CEO at Mciverinc. 20+ years experience in new technology deployment and strategy design at Meta, Apple, Lululemon, and Ford where her EV designs will be on our roads until at least 2045. Lecturer in Creative Direction at Central Saint Martins.

Service Operations Consultant

Wayne Meek

Fleet management professional with extensive experience in ensuring optimal performance and vehicle up-time. Wayne's expertise lies in the design and deployment of cost-effective preventive maintenance programs across multiple use cases, coordinating fleet servicing schedules with clients’ commercial needs, and extending vehicle lifespan.